Acceleration Community of Companies acquires lifestyle PR firm DKC

New York-based PR firm DKC has a new owner.

The lifestyle and communication company, among its clients DysonAirbnb, Resy, MAC Cosmetics and QVC+, has received a majority investment from Michael Nyman’s Acceleration Community of Companies. Concurrent with the investment, ACC and its majority shareholder, Solace Capital, have brought on board New York growth equity firm Verance Capital as a strategic investor to “support ACC’s next phase of growth.”

Terms of the deal were not disclosed.

“This is an important milestone in our journey to become a leader in paid, earned, shared and owned marketing and communications solutions,” ACC founder and CEO Michael Nyman said in a statement. “DKC is a recognized and accomplished company that represents some of the most exciting and well-known brands in the world.”

Founded in 1991 by Dan Klores, DKC provides public relations and creative services to companies across the technology, lifestyle, entertainmentbeauty, sports and health industries. With this investment, DKC President Sean Cassidy has been named CEO and COO Matthew Traub has been named President.

The acquisition ranks sixth in the ACC. The company also owns influencer marketing agency Pixly; trailblaze communications agency; 3D printing shop Pink Sparrow and marketing agencies MKG and Stripe Theory.

“Michael and ACC are building an extraordinary and impactful modern business that is ideally positioned in this dynamic environment,” Cassidy said in a statement. “By joining the ACC community, we will be able to increase the value we provide to clients by providing access to a broader range of marketing and communications capabilities.”

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top